Evaluation 1-Aleena
In what ways does your media product use,develop or challenge forms and conventions of real media products?
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Used forms and Conventions- In a typical thriller film the girl is the protagonist and the male is the antagonist,we followed this typical convention just like in the film Silence of the Lambs and No Mutual Friends and we used typical Binary opposites such as male vs female,crime vs good and upper vs lower class.We also followed the proairetic enigma code and is the code which builds tension and suggests something will happen,we used this when there was the line of items lined up.Similarly in Argo there are riots with people chanting and burning the american flag,this scene also implies something bad will happen just like in our film opening.
Developed forms and Conventions-In No mutual friends we developed forms and conventions because at the start of a film you are usually introduced to all the main characters straight away however we have not introduced one of our main characters,which is the police investigator so this leaves us to wonder who he is and we did not formally introduce one of the main characters,Jacob because for the first 3/4 of our opening sequence you don't see his face.In the film se7en we are introduced to the 2 main characters played by Brad Pitt and Morgan Freeman during the opening of the film we are introduced to detective David Mills.
Challenged forms and Conventions-Unlike generic thriller films we decided to create the climax of our thriller at middle to end rather than beginning to middle, as usually the situation is resolved at the end of the film, whereas our overall plot indicates that the killer is still out there despite the polices best efforts in the investigation of the serial killings. Also in the end of our 2 minute opening, we show the knife being raised to indicate some sort of violence later on, however in the beginning it is not seen and is only suggested. A film which is unlike our opening is Seven Pounds, which shows Will Smith committing suicide in the beginning, and then shows the events leading up to it in the middle to end , this is violent to begin with and goes straight into it unlike our thriller film which leads up to violence and crime. Also unlike Taken, the murderer is not at the end whereas in Taken a thriller film the kidnapper is found.Evaluation 2- How our media product represents particular social groups?- Aleena Munir
Aleena Munir- http://prezi.com/gmahai3ycw06/how-are-particular-social-groups-represented-in-our-media-pr/
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Evaluation 3-Aleena Munir
Our film is a niche film which targets only small numbers of people with particular interests and will be distributed in art house cinemas so we will have low cost marketing and distribution of our media product which is partly discussed in a post on our blog. (nfgssteel.blogspot.com).Our film uses the theme of social media throughout the film so it would be good to market the film online because the majority of our target audience will be online and will relate to the use of social media in their own lives.
For this film we will use horizontal integration for the production,distribution and exhibition and we will be the production company and we will distribute the product as this is only marketing on a small scale,marketing and distributing our own product will mean that we will get our own profit and won't have to share it with other people if we synergise. However because this is a potentially a popular niche film we may decide to ask another small local cinema to advertise our film around the area or we would likely ,if we were going to synergise, with Film4 for distribution and exhibition as they also produce niche films such as A Field In England which similarly to ours uses black and white throughout the film(Link to Film4-http://www.film4.com/).Our film would be released partly to show the dangers of online social media and it would be released to entertain the person watching and persuade them to buy the DVD and by word of mouth promote the film.There is potential for merchandising such as a book based on the film,DVD'S,action figures,T shirts and games about the movie.There is potential for a sequel about the man when he escapes or leaves prison once he gets caught or there could be spin offs,but a spin off is very unlikely,this would therefore if it were to happen get our company more press and profit if the sequel were to go well.
In conclusion production would be done by us,however for marketing and distribution we may synergise with a bigger company such as Film4 to get a bigger audience for our film and as Film 4 produces and distributes lots of genres of films we would fit right in with our own film,"No Mutual Friends".
Left- a field in England VS
right- No Mutual friends
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Evaluation 3-Aleena Munir
What kind of media institution might distribute your media product and why?
Our film is a niche film which targets only small numbers of people with particular interests and will be distributed in art house cinemas so we will have low cost marketing and distribution of our media product which is partly discussed in a post on our blog. (nfgssteel.blogspot.com).Our film uses the theme of social media throughout the film so it would be good to market the film online because the majority of our target audience will be online and will relate to the use of social media in their own lives.
For this film we will use horizontal integration for the production,distribution and exhibition and we will be the production company and we will distribute the product as this is only marketing on a small scale,marketing and distributing our own product will mean that we will get our own profit and won't have to share it with other people if we synergise. However because this is a potentially a popular niche film we may decide to ask another small local cinema to advertise our film around the area or we would likely ,if we were going to synergise, with Film4 for distribution and exhibition as they also produce niche films such as A Field In England which similarly to ours uses black and white throughout the film(Link to Film4-http://www.film4.com/).Our film would be released partly to show the dangers of online social media and it would be released to entertain the person watching and persuade them to buy the DVD and by word of mouth promote the film.There is potential for merchandising such as a book based on the film,DVD'S,action figures,T shirts and games about the movie.There is potential for a sequel about the man when he escapes or leaves prison once he gets caught or there could be spin offs,but a spin off is very unlikely,this would therefore if it were to happen get our company more press and profit if the sequel were to go well.
In conclusion production would be done by us,however for marketing and distribution we may synergise with a bigger company such as Film4 to get a bigger audience for our film and as Film 4 produces and distributes lots of genres of films we would fit right in with our own film,"No Mutual Friends".
Left- a field in England VS
right- No Mutual friends
Evaluation 4-Aleena Munir
Who would be the audience for your media product?
The audience for our media product would be around the age of 15- 30, as we decided that we would target young people because from our audience research and online statistics we found that people in this age group use social media more, as they are the age group that are starting sixth form and are finishing sixth form and going to University and finishing Uni. We also chose to do to the age of 30 as this is the age usually where people start to have children, and are active social media users at this age.
We are targeting both women and men, as both are effected by the dangerous side to social media, and from research it shows that both boys and girls can be victims to social media predators. Our audience are active internet users, who use social media such as Facebook, twitter, Instagram etc they are in education, and are social with friends inside and outside sixth form/ university, or they are young parents who still use social media to keep in contact with their friends. However the older ages about 25-30 can less relate to being a social media victim or putting themselves in that kind of danger as they are older and less at risk to be targeted. Even so they could relate as they could have younger siblings and be watching for the sake of their children, or young people that they know.
Our audience would have interests and pastimes such as clubbing, reading, working on projects, sports, events, school work, and social media. The characters in our thriller film also have similar interests as the
victim is a young person of about 18 years old so the audience watching can relate to what she does.
The things that they would spend their money on would be things such as new technology such as Iphones, computers, laptops, and new apps. Both of the characters in the our media film own Iphones, showing something the audience can relate to.
They would have personal beliefs such a religion but would also believe in things such as education, and getting a good job, or moving up in there apprenticeship and finishing their degree, and having many aspirations that they would want to complete in their lives as they are just starting out and figuring where they want to go from there.
Evaluation 5-Aleena Munir
How did you attract/address your audience?
Evaluation 6- Aleena Munir
What have you learnt about technologies from the process of constructing this product?
When constructing our media product, which is a 2 minute long Thriller film, I have learnt how to use constructively several different media technologies.
| Camera-Finepix S2950 |
Finepix S2950
The main technology I used during the film making process was camera equipment and the Camera which I used was a Finepix S2950, I used the same camera to film all the scenes in our thriller film, and for some shots I used a tripod which was a KONIG KN-LS10.
The Finepix S2950 had zooming in capabilities while filming, and also had monaural sound where all the audio signals are mixed up together through a signal routing channel unlike a stereophonic sound system. Zooming capabilities were a strength within the camera as it allowed us to close up on certain scenes and focus on a certain part of the scene, which would be more difficult without this quality as I would have to keep moving the camera, and be unable to have steady shots as I would have to hold the camera to be able to zoom in, as it would be difficult to maintain the position on the tripod. A weakness of the Finepix S2950 is that it was very slow to focus, and you could secure the camera to the tripod find the perfect angle and find out that it would not focus, and the scene was very blurry therefore you would have to move the camera closer and change the angle of the camera to be able to focus it.
However the camera picked up sound very easily, which was a good quality on the camera although we did not use filmed sound during our thriller film, it picked up background noise very well, which added some atmosphere to our scenes, but most background noise was edited out and music put in its place.
Another weakness of the camera which we experienced during filming was that it needed constant battery
change , and the battery drained very quickly, and as the camera was not chargeable it took away filming time when the camera suddenly died out when shooting. The camera has a lot more functions when taking photographs such as filters, red eye removal, cropping, landscape, portrait, zoom brackets etc, which were good when we took photos of our media equipment where as in the filming department it has very limited functions to improve the quality of film. While filming we used the KONIG KN-LS10 tripod, and it proved efficient however it was difficult to move the tripod to different heights and was hard to strap the camera to it straight without it being wonky meaning it had to held during filming.
Blogger
The other technology I used was blogger to post our media posts regarding our thriller film, including individual posts, evaluations, group posts, videos and images. I had never used blogger before so it was new experience for me, and I had to work out how to create and save new posts which was easy and efficient enough, changing font and colours was very similar to Microsoft Word. However what was more difficult about starting our blog was working out the layout and color scheme, and how to do it on blogger. To do this you go to Design and layout in the settings menu and chose the layout for the blog. Blogger was quite easy to learn to use quickly, after testing it out and using different icons to do different things. We chose black and grey as our colour scheme as we thought it went with our Thriller task theme.
However blogger could often run quite slow, and had difficulties saving certain posts , and some work had to be redone because of this. Also uploading our preliminary task onto blogger proved very difficult as the file wouldn't upload no matter how many times we tried. Our blog http://nfgssteel.blogspot.com/
Final Cut Pro- The programme we used to edit and create our thriller film is Final Cut Pro we also used it to edit our preliminary as well. Final Cut Pro proved very difficult to use compared to movie maker, and there was little online instruction to help us so it was up to us to explore Final Cut pro and work out how to edit the clips, which proved difficult as we had limited time. The first thing we did was find the clips, which took some time, and then ordered them on the timeline. While watching them, we realized some shots were very shaky so we decided to re film, and then re upload those clips another time consuming process.
We rendered each clip as we went along which saved having to do a very long time consuming process at the end. Then we cropped each clip which was easy enough. The next step was to add filters to certain scenes particularly the scenes with the killer. This was difficult, as when we tried the filter would not work,effects proved difficult to do as well as editing unwanted background sound, and speeding up our clips as they proved slow and too long. Eventually after experimenting and asking help from various people we managed to get the results we wanted. We could not work out how to do backgrounds with text so we resulted to filming any text we wanted in our film.
The Finepix S2950 had zooming in capabilities while filming, and also had monaural sound where all the audio signals are mixed up together through a signal routing channel unlike a stereophonic sound system. Zooming capabilities were a strength within the camera as it allowed us to close up on certain scenes and focus on a certain part of the scene, which would be more difficult without this quality as I would have to keep moving the camera, and be unable to have steady shots as I would have to hold the camera to be able to zoom in, as it would be difficult to maintain the position on the tripod. A weakness of the Finepix S2950 is that it was very slow to focus, and you could secure the camera to the tripod find the perfect angle and find out that it would not focus, and the scene was very blurry therefore you would have to move the camera closer and change the angle of the camera to be able to focus it.
However the camera picked up sound very easily, which was a good quality on the camera although we did not use filmed sound during our thriller film, it picked up background noise very well, which added some atmosphere to our scenes, but most background noise was edited out and music put in its place.
Another weakness of the camera which we experienced during filming was that it needed constant battery
change , and the battery drained very quickly, and as the camera was not chargeable it took away filming time when the camera suddenly died out when shooting. The camera has a lot more functions when taking photographs such as filters, red eye removal, cropping, landscape, portrait, zoom brackets etc, which were good when we took photos of our media equipment where as in the filming department it has very limited functions to improve the quality of film. While filming we used the KONIG KN-LS10 tripod, and it proved efficient however it was difficult to move the tripod to different heights and was hard to strap the camera to it straight without it being wonky meaning it had to held during filming.
Blogger
 |
Blogger |
The other technology I used was blogger to post our media posts regarding our thriller film, including individual posts, evaluations, group posts, videos and images. I had never used blogger before so it was new experience for me, and I had to work out how to create and save new posts which was easy and efficient enough, changing font and colours was very similar to Microsoft Word. However what was more difficult about starting our blog was working out the layout and color scheme, and how to do it on blogger. To do this you go to Design and layout in the settings menu and chose the layout for the blog. Blogger was quite easy to learn to use quickly, after testing it out and using different icons to do different things. We chose black and grey as our colour scheme as we thought it went with our Thriller task theme.
However blogger could often run quite slow, and had difficulties saving certain posts , and some work had to be redone because of this. Also uploading our preliminary task onto blogger proved very difficult as the file wouldn't upload no matter how many times we tried. Our blog http://nfgssteel.blogspot.com/
 |
| Final Cut pro |
Final Cut Pro- The programme we used to edit and create our thriller film is Final Cut Pro we also used it to edit our preliminary as well. Final Cut Pro proved very difficult to use compared to movie maker, and there was little online instruction to help us so it was up to us to explore Final Cut pro and work out how to edit the clips, which proved difficult as we had limited time. The first thing we did was find the clips, which took some time, and then ordered them on the timeline. While watching them, we realized some shots were very shaky so we decided to re film, and then re upload those clips another time consuming process.
We rendered each clip as we went along which saved having to do a very long time consuming process at the end. Then we cropped each clip which was easy enough. The next step was to add filters to certain scenes particularly the scenes with the killer. This was difficult, as when we tried the filter would not work,effects proved difficult to do as well as editing unwanted background sound, and speeding up our clips as they proved slow and too long. Eventually after experimenting and asking help from various people we managed to get the results we wanted. We could not work out how to do backgrounds with text so we resulted to filming any text we wanted in our film.
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